Partnerships: WordPress, WooCommerce and AI for agencies and product companies

Partnerships: WordPress, WooCommerce and AI for agencies and product companies

4 min read
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500+ WP projects
AI integration

This page is for three kinds of companies: an agency that needs a senior WordPress and WooCommerce engineer under its own brand, a company building a product that is looking for a technical partner, and a company with a working system that wants to connect AI to it. On the other side is one engineer, Mariusz Szatkowski, with 19 years of running WPPoland and work for clients in Germany, the UK, the USA, Norway and the Netherlands.

#Partnership models with a WordPress developer

ModelWho it is forWhat you getWhat you do not get
White-label developmentan agency with clients on WordPress and WooCommercea senior engineer under your brand, from estimate to deploymentcontact with your client, unless you want it
Technical partnera company building a product on WordPress, WooCommerce or a headless architecturearchitecture, the first version of the product, documentation for handover to a teama team of five developers from day one
AI integrationsa company with a working systema connection between the system and AI agents, read-only by default, logged and reversiblea model trained from scratch

#White-label WordPress development for agencies

The agency keeps ownership of the client relationship, and the work reaches it as a finished deployment, fix or audit. Package prices, response times and handover rules are set out on the agency development desk page.

#Technical partner for building a product

This makes the most sense for a product being built on WordPress, WooCommerce or a headless architecture with an Astro or Next.js frontend. The first version is built against a success criterion written down before the start, with documentation that lets a future team take over the code without depending on one person.

#Integrating AI agents with an existing system via MCP

The starting point is the data and processes that already work. The AI agent gets access through a controlled MCP server: read-only by default, with call logging and the option to roll back. Where client data cannot leave the client’s infrastructure, the model runs locally. Details are on the MCP and AI integration page.

#Experience, open-source code and own products

  • Open code you can check before I talk: an MCP server for WooCommerce under the MIT licence (wppoland/woocommerce-mcp) and a tool that detects hidden text in PDF and DOCX files (wppoland/hidden-text-detector).
  • My own products: Plogins, a suite of 45 WooCommerce extensions, 21 of which are in the official wordpress.org directory (motylanogha profile).
  • The WordPress community: WordCamp Europe organising team since 2024, organiser of WordCamp Gdynia since 2015, co-organiser of CMSConf in Gdynia.
  • Contract work at scale: since October 2025, full-stack engineer on contract for a Vienna software engineering agency, on a subscription-based media and sales platform.

My full professional background is on the about page.

#What the partnership does not cover

  • Graphic design, mockups and UX. The client supplies the layout of each view, and I implement it as a working, responsive interface.
  • Native mobile apps and 24/7 support.
  • Pretending to be a team. One person means one calendar. Large, parallel workloads are a job for an agency or a software house.

#How to start a partnership

  1. A description of the product, the current state of the system and what needs to be built, sent through the contact form or by email.
  2. A written reply: scope, questions, terms and timelines.
  3. Work begins once the deposit has cleared. Every stage has a written criterion that tells us when it is done.

Photo: WordCamp Gdynia 2025, by Julia Marszewska.

Related delivery work sits under WooCommerce developer.

Explore other WordPress services and knowledge base

Recommendations from LinkedIn

Recommendations and reviews of working with WPPoland

Recommendations from people in the WordPress, WordCamp and e-commerce communities. They write about delivery on time, technical depth and a business-minded approach to site development.

Karolina Czapla

Karolina Czapla

Marketing Strategist, Performance & Digital Strategy

“Working with Mariusz on WordCamp has shown me how rare it is to combine deep technical skill with genuine leadership. He plans, coordinates and delivers with precision, while giving the team space to grow and contribute. When others say 'it can't be done', he quietly finds a way.”

Co‑organiser, WordCamp Gdynia 2024 & 2025

Anna Kamińska

Anna Kamińska

Talent Acquisition Specialist / HR People Partner

“Mariusz's portfolio speaks for itself. It reflects his precision, versatility and sense of responsibility. You can trust him to guide a project from idea to delivery, keep stakeholders informed and make sure things are done properly and on time.”

Worked on the same team

Sarah‑Luisa Kwolek

Sarah‑Luisa Kwolek

IT Project Management & Product Owner, Web/App

“For over two years I could always rely on Mariusz to handle WordPress tasks calmly and professionally, from styling and templating to third‑party integrations. He brings steadiness to the team and keeps the frontend side of projects under control.”

Mariusz was her client for WordPress work

Argert Boja

Argert Boja

Senior Full‑Stack Developer

“Mariusz is the teammate everyone hopes for: strong full‑stack WordPress skills, clear explanations and a positive attitude even under pressure. He moves easily between custom plugins, performance work and Gutenberg layouts while keeping the bigger picture in mind.”

Worked alongside Mariusz on WordPress projects

Varun Patil

Varun Patil

Growth & CRM Lead

“Beyond development, Mariusz understands SEO, analytics and growth. He talks directly with stakeholders, asks the right questions and ships solutions that move business metrics, from AMP to tracking to performance.”

Managed Mariusz on growth initiatives

Rafał Osiński

Rafał Osiński

Founder @ EasyTrips.pl, Senior WordPress Dev

“I've known Mariusz through the WordPress community for many years. He's reliable, deeply involved and consistently shows up, at meetups, WordCamps and in projects. If you care about long‑term collaboration and someone who treats your site like his own, he is the right person.”

WordPress community co‑organiser

Daniel Blossfeld

Daniel Blossfeld

Process Optimization & Digitalization Consultant

“I had the pleasure of working with Mariusz for almost three years. During that time, his WordPress development skills proved invaluable across a range of projects, from website builds to online member areas and even Shopify integrations. He's a reliable and capable developer.”

Mariusz was his client for WordPress work

Natalie Wiszczor

Natalie Wiszczor

CRM & E-Mail Marketing Manager

“I had the great pleasure of working with Mariusz for over 4 years in the technical field. During this time, he proved to be a competent and reliable colleague. What stood out in particular was his friendly nature and his remarkable perseverance in solving complex technical challenges. Even in stressful situations, he always kept a clear head and contributed significantly to a positive and productive working atmosphere with his upbeat attitude. 🙏🏻🚀”

Worked with Mariusz on different teams

Mark Chalklen

Mark Chalklen

Head of Design & Build at Itineris Limited

“Mariusz is a great member of the team, always happy to get stuck into any task and happy to learn new things. A great communicator and all round nice guy to work with. Hard to beat on our weekly Strava leader board though!”

Managed Mariusz directly

Jessica Di Pasquale

Jessica Di Pasquale

Leading SEO initiatives with data-driven growth strategies.

“Mariusz is a very skilled, patient and expert guy. Always ready to help and to fix errors, I really appreciated working with him. He is such a great colleague!”

Managed Mariusz directly

Biki John

Biki John

Content Marketing Aficionado & SEO Enthusiast

“It was great to work with Mariusz. I really appreciated his extensive knowledge of WordPress and how that came in handy whenever I needed support navigating the CMS. I commend Mariusz totally for his patience, good nature and expertise in his craft, he will be thoroughly missed by all.”

Worked with Mariusz on different teams

Rafal Borowiec

Rafal Borowiec

Software Developer, Consultant, Manager and Lecturer

“I had an opportunity to work with Mariusz for 7 months. He excels in technical optimization for search engines (SEO). Mariusz has also strong expertise in AMP development, GTM, and GA. Mariusz feels very comfortable with WordPress - he worked on a variety of WordPress related projects and tasks, including landing pages development, performance improvements and much more. If you are looking for a solid WordPress expert specializing in SEO, tracking, performance, and development - don't hesitate to get in touch with Mariusz.”

Managed Mariusz directly

Belinda Koch

Belinda Koch

Web-Tracking Analyst at TUI

“Mariusz is a great person to work with. He is extremely motivated to learn new things and share his knowledge, and is very knowledgeable on a wide range of topics. We worked together on digital analytics and tracking topics and I am very grateful for all the energy, support, and insights he brought to the projects.”

Worked with Mariusz on digital analytics and tracking topics

Ali Nezamolmaleki

Ali Nezamolmaleki

Growth, SEO, Analytical thinking, AMP

“Mariusz is an extremely talented person in his field of work. He is always capable of giving a new perspective to solve problems and to think out of the box in situations where everything seems to be locked. Working with him is always a pleasure because of his positive personality and can-do attitude.”

Worked with Mariusz on the same team

Karol Jakubcewicz

Karol Jakubcewicz

Front-end / JavaScript Developer

“Mariusz is an incredibly experienced WordPress developer and SEO/SEM specialist I've had the pleasure to work with for almost two years. As a pilot of the team responsible for AirHelp's website development, he's been one the key figures in charge of constant load time and page rank improvement. I admire his skills and knowledge vital for such complex, multilingual and highly customized WordPress project. Lots of experience, tons of positive attitude - I highly recommend cooperating with Mariusz in any web development project.”

Worked with Mariusz on the same team

Paweł Lewczuk

Paweł Lewczuk

Front-end developer, WordPress developer

“I collaborated with Mariusz on several projects and our cooperation was always exemplary. I believe there are many more joint projects ahead of us. Highly recommended!”

Mariusz was Paweł's client

Przemek Wroblewski

Przemek Wroblewski

Software Developer with 20+ years of experience

“I found Mariusz as someone with great expertise and profound knowledge of frontend solutions. Powerful, knowledgeable and accountable WordPress developer. Has an easiness to build interpersonal relations with others. He had vision to see the benefits and the passion to turn that into measurable results for AirHelp. Absolutely someone I'd want to have on my team.”

Worked with Mariusz on different teams

All recommendations on LinkedIn

Frequently asked questions

Questions about scope, delivery, pricing, and execution quality.

Does WPPoland work under an agency's brand?#
Yes. In the white-label model the end client may never see WPPoland at all. Terms, package prices and communication rules are set out on the agency development desk page.
Does WPPoland take on projects for equity?#
Every engagement starts with a written scope and paid work from a deposit. A different billing model can only be discussed within an ongoing, paid engagement.
Is there a team behind WPPoland?#
No. It is one senior engineer who does the work personally. Graphic design and wireframes come from the client. Projects that need five developers from day one are better served by a software house.
How do I start a conversation about working together?#
In writing: through the form or by email, describing the product, the current state of the system and what needs to be done. The reply covers scope, questions and terms, with no call required as a condition for starting.

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