Service pillar

Headless WordPress development

Senior B2B, EU jurisdiction, scoped per project.

Pricing is individual. I reply within one working day.

What I ship

WordPress 6.7+ as the editorial back end. Astro 5+ or Next.js 15 as the front end, with React Server Components where streaming wins. Cloudflare Workers and Pages serve the public site from the EU edge. TypeScript across the stack. Tailwind CSS for the design system. Anthropic Claude and Model Context Protocol when AI features earn their keep.

Why modular architecture, not a monolith

A headless setup separates the two paces of the system. Editors keep the WordPress workflow they know, including drafts, previews, and revisions. The public site renders pre-built HTML at the edge with zero PHP per request, so Core Web Vitals stop fighting the CMS load.

I treat WordPress as the canonical source of structured content, and the front end as a presentation surface optimised for whichever channel the audience uses (web, mobile app, AI agents, RSS, syndication).

Who this is for

  • WooCommerce stores where mobile Core Web Vitals limit conversion
  • Publishers and content sites with editorial workflows on WordPress
  • Enterprise sites needing EU jurisdiction, GDPR, NIS2, DORA alignment
  • Multi-region brands that want one CMS feeding many surfaces

Engagement model

Senior B2B contracts on EU jurisdiction. Discovery, scoping, fixed-scope or time-and-materials engagements. Pricing is individual.

Read path on the edge, write path on the origin. Cache invalidated by webhook tags.Reader / agent sends a request to Cloudflare Workers (edge). On cache hit the Edge cache (per-tag) returns HTML with almost no CPU. On cache miss Workers calls REST API /wp-json/ on the WordPress origin and renders. Editorial work happens in Block Editor + WP Admin on the origin and triggers a Webhook on publish that invalidates relevant cache tags.Reader / agentCloudflare Workers (edge)Edge cache (per-tag)cache hit (almost no CPU)cache miss → render at edgeWordPress originBlock Editor + WP AdminREST API /wp-json/Publish / slug change / stockReadReadWebhook on publishWrite
Read path on the edge, write path on the origin. Cache invalidated by webhook tags.

Frequently asked questions

What is headless WordPress?

Headless WordPress is an architecture where WordPress acts only as a content management back end, while a separate front-end framework, such as Astro or Next.js, renders the public site. The two communicate over the WordPress REST API or GraphQL.

Is headless WordPress a good fit for WooCommerce?

Yes for catalogues up to a few thousand products with custom checkout flows, where Core Web Vitals translate to revenue. No for tiny single-product shops where the editorial team prefers the WordPress preview-and-publish loop unchanged. I map the trade-off per project.

How long does a headless WordPress migration take?

Typical engagements run from 6 to 16 weeks. Variables are catalogue size, integrations (payments, ERP, CRM), URL preservation, and SEO migration. I scope per project; pricing is individual.

What is the SEO impact of headless WordPress?

Done right it is positive. I preserve URLs, hreflang, sitemaps, and structured data. Core Web Vitals usually improve because the front renders pre-built, edge-cached HTML. Done badly the redirects, canonicalisation, and JSON-LD slip; a 30-point migration checklist prevents that.

Should I choose headless WordPress or a WordPress monolith?

Choose headless when Core Web Vitals are tied to revenue, when the editorial team needs WordPress, and when you plan to share content across surfaces (web, app, agents). Choose monolith for small content sites where one PHP server is cheaper than orchestration. When in doubt, the WPPoland Tech Radar gives the current verdict.

Related cluster

Explore other WordPress services and knowledge base

Strengthen your business with professional technical support in key areas of the WordPress ecosystem.

Proof without breaking client confidentiality

Some migrations cannot be shown by client name. The useful proof is the method: content model, URL map, schema parity, preview workflow, cutover and rollback.

Cluster reading

The supporting articles in this cluster, by topic.

Architecture and decision

Migration and SEO

Economics and market

Compliance and risk

Reference

Recommendations from LinkedIn

Recommendations and reviews of working with WPPoland

Selected recommendations from WordPress, WordCamp and e-commerce leaders - with a focus on delivery on time, technical depth, and a business-driven approach to WordPress development.

Karolina Czapla

Karolina Czapla

Marketing Strategist, Performance & Digital Strategy

“Working with Mariusz on WordCamp has shown me how rare it is to combine deep technical skill with genuine leadership. He plans, coordinates and delivers with precision, while giving the team space to grow and contribute....”

Co‑organiser, WordCamp Gdynia 2024 & 2025

Anna Kamińska

Anna Kamińska

Talent Acquisition Specialist / HR People Partner

“Mariusz's portfolio speaks for itself. It reflects his precision, versatility and sense of responsibility. You can trust him to guide a project from idea to delivery, keep stakeholders informed and make sure things are d...”

Worked on the same team

Sarah‑Luisa Kwolek

Sarah‑Luisa Kwolek

IT Project Management & Product Owner, Web/App

“For over two years I could always rely on Mariusz to handle WordPress tasks calmly and professionally, from styling and templating to third‑party integrations. He brings steadiness to the team and keeps the frontend side...”

Mariusz was her client for WordPress work

Argert Boja

Argert Boja

Senior Full‑Stack Developer

“Mariusz is the teammate everyone hopes for: strong full‑stack WordPress skills, clear explanations and a positive attitude even under pressure. He moves easily between custom plugins, performance work and Gutenberg layou...”

Worked alongside Mariusz on WordPress projects

Varun Patil

Varun Patil

Growth & CRM Lead

“Beyond development, Mariusz understands SEO, analytics and growth. He talks directly with stakeholders, asks the right questions and ships solutions that move business metrics, from AMP to tracking to performance.”

Managed Mariusz on growth initiatives

Rafał Osiński

Rafał Osiński

Founder @ EasyTrips.pl, Senior WordPress Dev

“I've known Mariusz through the WordPress community for many years. He's reliable, deeply involved and consistently shows up, at meetups, WordCamps and in projects. If you care about long‑term collaboration and someone wh...”

WordPress community co‑organiser

Daniel Blossfeld

Daniel Blossfeld

Process Optimization & Digitalization Consultant

“I had the pleasure of working with Mariusz for almost three years. During that time, his WordPress development skills proved invaluable across a range of projects, from website builds to online member areas and even Shop...”

Mariusz was his client for WordPress work

Natalie Wiszczor

Natalie Wiszczor

CRM & E-Mail Marketing Manager

“I had the great pleasure of working with Mariusz for over 4 years in the technical field. During this time, he proved to be a competent and reliable colleague. What stood out in particular was his friendly nature and his...”

Worked with Mariusz on different teams

Mark Chalklen

Mark Chalklen

Head of Design & Build at Itineris Limited

“Mariusz is a great member of the team, always happy to get stuck into any task and happy to learn new things. A great communicator and all round nice guy to work with. Hard to beat on our weekly Strava leader board thoug...”

Managed Mariusz directly

Jessica Di Pasquale

Jessica Di Pasquale

Leading SEO initiatives with data-driven growth strategies.

“Mariusz is a very skilled, patient and expert guy. Always ready to help and to fix errors, I really appreciated working with him. He is such a great colleague!”

Managed Mariusz directly

Biki John

Biki John

Content Marketing Aficionado & SEO Enthusiast

“It was great to work with Mariusz. I really appreciated his extensive knowledge of WordPress and how that came in handy whenever I needed support navigating the CMS. I commend Mariusz totally for his patience, good natur...”

Worked with Mariusz on different teams

Rafal Borowiec

Rafal Borowiec

Software Developer, Consultant, Manager and Lecturer

“I had an opportunity to work with Mariusz for 7 months. He excels in technical optimization for search engines (SEO). Mariusz has also strong expertise in AMP development, GTM, and GA. Mariusz feels very comfortable with...”

Managed Mariusz directly

Belinda Koch

Belinda Koch

Web-Tracking Analyst at TUI

“Mariusz is a great person to work with. He is extremely motivated to learn new things and share his knowledge, and is very knowledgeable on a wide range of topics. We worked together on digital analytics and tracking top...”

Worked with Mariusz on digital analytics and tracking topics

Ali Nezamolmaleki

Ali Nezamolmaleki

Growth, SEO, Analytical thinking, AMP

“Mariusz is an extremely talented person in his field of work. He is always capable of giving a new perspective to solve problems and to think out of the box in situations where everything seems to be locked. Working with...”

Worked with Mariusz on the same team

Karol Jakubcewicz

Karol Jakubcewicz

Front-end / JavaScript Developer

“Mariusz is an incredibly experienced WordPress developer and SEO/SEM specialist I've had the pleasure to work with for almost two years. As a pilot of the team responsible for AirHelp's website development, he's been one...”

Worked with Mariusz on the same team

Paweł Lewczuk

Paweł Lewczuk

Front-end developer, WordPress developer

“I collaborated with Mariusz on several projects and our cooperation was always exemplary. I believe there are many more joint projects ahead of us. Highly recommended!”

Mariusz was Paweł's client

Przemek Wroblewski

Przemek Wroblewski

Software Developer with 20+ years of experience

“I found Mariusz as someone with great expertise and profound knowledge of frontend solutions. Powerful, knowledgeable and accountable WordPress developer. Has an easiness to build interpersonal relations with others. He ...”

Worked with Mariusz on different teams

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