We are not just a remote agency. We are an active part of the ecosystem. We believe in Open Source and contributing back to the community that powers 43% of the web.
In Dublin's competitive market, site speed is your strongest SEO asset. Our Astro + Headless WP stack delivers performance that leaves competitors behind.
For businesses in Dublin serving Local SMB and Enterprise, data security is paramount. Headless architecture virtually eliminates standard WordPress attack vectors.
Dublin concentrates most of Ireland’s WordPress budgets and most of its demanding briefs: EMEA marketing teams inside multinationals around the Docklands, Irish SMEs selling nationwide, and professional firms whose site is their main lead channel. I deliver senior WordPress development for that mix, with WordPress Coding Standards, accessibility and measurable acceptance criteria built into every engagement.
Custom WordPress development in Dublin means code written for your requirements rather than a theme bought and bent into shape: a bespoke block theme built on the editor APIs, plugins that hold your business logic, and integrations with the systems your company already runs. It is the right choice when a template has become the bottleneck, when your content model does not fit generic post types, or when an internal IT or security team needs to audit what actually runs in production.
The Dublin context shapes those builds in concrete ways. Marketing teams inside the multinationals clustered around the Grand Canal Dock area typically need WordPress as a controlled content layer beside a product stack they cannot touch: single sign-on, strict Content Security Policy, a review trail on every change, and editorial workflows that survive staff rotation. Irish SMEs and professional firms (solicitors, accountants, clinics) more often need a bespoke content model, Irish-market SEO for .ie search intent, and forms that handle personal data correctly. With the Data Protection Commission acting as lead supervisory authority for much of the tech sector, GDPR here is not theoretical: consent that actually blocks scripts before agreement, data minimisation in forms, and a documented record of what is collected and why are part of the build, not an afterthought.
Every custom build follows the same delivery shape: written scope and acceptance criteria first, implementation in reviewed feature branches, verification against staging with performance and accessibility budgets, then a handover with living documentation. The result is a codebase your next developer can read, which is precisely what template customisation never leaves behind. Pricing is an individual quote based on the written scope.
The local context matters, but the section stays tied to WordPress development. I use market signals from Dublin to prioritise the right technical risks: conversion loss, editorial friction, security exposure, search visibility, integration debt, or operational cost.
That keeps the page useful for buyers comparing providers in Dublin: the examples explain when WordPress development is worth doing, what evidence should be gathered first, and which implementation choices create measurable progress.
Dublin’s docklands host the EMEA headquarters of several of the world’s largest technology companies, and that concentration of technical talent and digital-first businesses creates demand for WordPress work that goes beyond template-based approaches.
The typical client mix in Dublin runs from local SMEs to enterprise teams inside multinationals. These organisations require WordPress development services that integrate with existing business systems, scale with growth, and maintain compliance with regional regulations.
Working with businesses in Dublin has taught me that every market has unique characteristics. Local payment preferences, regulatory contexts, language expectations, and competitive dynamics all influence how I architect and deliver WordPress development solutions.
I build on battle-tested foundations: WordPress core for content management, ACF Pro for structured data, Yoast SEO for technical SEO automation, and Redis object caching for performance. Custom functionality lives in mu-plugins with proper namespacing and autoloading.
I keep delivery deliberately plain: written scope first, implementation second, verification always visible.
The most useful work usually starts with a narrow problem, not a broad redesign wish list. For WordPress development, I look for technical risks that can be proved and fixed: slow user journeys, fragile plugins, unclear content workflows, security exposure, poor search visibility, checkout friction, integration debt or release risk.
That keeps the page tied to WordPress development in Dublin. Related technologies are considered only when they affect the service outcome.
The useful outcome depends on the service, so I avoid generic guarantees. For WordPress development, I define the success signals before implementation: performance, stability, security posture, search visibility, conversion quality, editorial speed or integration reliability.
The final delivery should leave a clear audit trail: what changed, why it changed, how it was verified and which follow-up risks remain.
The value is direct senior engineering without agency theatre. You work from a written scope, visible trade-offs, measurable acceptance criteria and implementation notes that explain decisions in plain language.
For confidential projects, I do not invent public client stories. Instead, I show the method: technical diagnosis, risk mapping, delivery sequence, verification and anonymised lessons that can be reused safely.
An Irish WooCommerce build has its own texture, and custom WordPress development in Dublin often turns out to be shop work. Selling in euro with Irish VAT rules, shipping through An Post, DPD or Fastway with realistic delivery-cost logic, and handling post-Brexit friction for orders to and from the UK (customs data, duties messaging, split EU/UK catalogues) are the parts where template shops break first. Payment-wise the Irish market is straightforward but unforgiving: Stripe, the payment company founded by the Collison brothers from Limerick, dominates card processing for Irish online retail alongside PayPal, and a checkout that fails silently on a webhook loses real orders. I build the order flow so the shop’s order state follows the payment provider’s confirmation, not the browser redirect, and every integration is tested against sandbox environments before launch.
Beyond the checkout, the recurring Irish jobs are catalogue performance (attribute filtering that stays fast past a few thousand SKUs), B2B pricing rules for trade customers, and connecting WooCommerce to accounting software so the bookkeeper stops re-typing orders. As with everything on this page, the engagement ends with documentation and a handover, and pricing is an individual quote.
Security is not an add-on, it is built into every project from the first line of code. My WordPress development projects in Dublin include: hardened server configurations with restricted file permissions and disabled directory listing, Web Application Firewall rules tuned for WordPress-specific attack vectors, database query parameterisation that prevents SQL injection, output escaping that blocks cross-site scripting, nonce verification on all form submissions, and rate limiting on authentication endpoints. For clients in regulated industries, I implement ISO 27001-aligned controls, GDPR data protection measures, and documented security policies that satisfy audit requirements. My incident response process includes detection within 15 minutes, containment within 1 hour, and full post-mortem documentation within 48 hours.
Core Web Vitals are not just metrics, they directly impact search rankings and user experience. My WordPress development projects in Dublin are engineered to exceed Google’s performance thresholds:
I monitor these metrics continuously through Lighthouse CI in my deployment pipeline and real-user monitoring via web-vitals library. Any regression triggers an automatic alert and blocks deployment until resolved.
What is the first step for WordPress development in Dublin? The first step is a written review of the current state, business goal, constraints and measurable success criteria. I keep the scope tied to WordPress development.
How do you keep the project focused? Every recommendation is mapped back to the service on this page. Related platforms and frameworks are treated as context, not as a reason to change the topic.
What deliverable do I receive? You receive a practical implementation plan with priorities, risks, acceptance criteria and a clear sequence of work.
Can this be handled remotely? Yes. I work with written scope, milestones, preview links where relevant and asynchronous review. Calls are used only when they unblock decisions. Most Dublin engagements run fully remote in the same or an overlapping European time zone, with staging links replacing meetings for day-to-day review, and an on-site kickoff is possible for larger enterprise engagements when the stakeholder map warrants it.
How is success measured? Success is measured through agreed technical and business signals: performance, stability, search visibility, security posture, conversion, editorial speed or integration reliability, depending on the service.
This page stays focused on WordPress development. The technical work is scoped around the service named in the title: current-state review, risk map, implementation priorities, acceptance criteria, and post-launch verification for businesses in Dublin.
When another platform or framework appears during discovery, I treat it as project context, not as a reason to turn this page into a different service. The output remains a clear plan for WordPress development: what must be changed, what can stay, what should be measured, and what should be postponed.
A well-built website is only valuable if your target audience in Dublin can find it. My WordPress development projects include foundational SEO architecture that positions your business for local and organic search visibility:
SEO is not a post-launch afterthought, it is embedded in my architecture decisions from the first wireframe.
If your business in Dublin is considering custom WordPress development, send a written summary of the current stack, constraints and goal. I will review the context and return a practical next-step recommendation with assumptions, risks and acceptance criteria, and an individual quote once the scope is agreed.
We serve clients in Dublin and nearby areas.
This page features specific insights for Dublin.
Dublin concentrates most of Ireland’s WordPress budgets and most of its demanding briefs: EMEA marketing teams inside multinationals around the Docklands, Irish SMEs selling nationwide, and professional firms whose site is their main lead channel. I deliver senior WordPress development for that mix, with WordPress Coding Standards, accessibility and measurable acceptance criteria built into every engagement.
Custom WordPress development in Dublin means code written for your requirements rather than a theme bought and bent into shape: a bespoke block theme built on the editor APIs, plugins that hold your business logic, and integrations with the systems your company already runs. It is the right choice when a template has become the bottleneck, when your content model does not fit generic post types, or when an internal IT or security team needs to audit what actually runs in production.
The Dublin context shapes those builds in concrete ways. Marketing teams inside the multinationals clustered around the Grand Canal Dock area typically need WordPress as a controlled content layer beside a product stack they cannot touch: single sign-on, strict Content Security Policy, a review trail on every change, and editorial workflows that survive staff rotation. Irish SMEs and professional firms (solicitors, accountants, clinics) more often need a bespoke content model, Irish-market SEO for .ie search intent, and forms that handle personal data correctly. With the Data Protection Commission acting as lead supervisory authority for much of the tech sector, GDPR here is not theoretical: consent that actually blocks scripts before agreement, data minimisation in forms, and a documented record of what is collected and why are part of the build, not an afterthought.
Every custom build follows the same delivery shape: written scope and acceptance criteria first, implementation in reviewed feature branches, verification against staging with performance and accessibility budgets, then a handover with living documentation. The result is a codebase your next developer can read, which is precisely what template customisation never leaves behind. Pricing is an individual quote based on the written scope.
The local context matters, but the section stays tied to WordPress development. I use market signals from Dublin to prioritise the right technical risks: conversion loss, editorial friction, security exposure, search visibility, integration debt, or operational cost.
That keeps the page useful for buyers comparing providers in Dublin: the examples explain when WordPress development is worth doing, what evidence should be gathered first, and which implementation choices create measurable progress.
Dublin’s docklands host the EMEA headquarters of several of the world’s largest technology companies, and that concentration of technical talent and digital-first businesses creates demand for WordPress work that goes beyond template-based approaches.
The typical client mix in Dublin runs from local SMEs to enterprise teams inside multinationals. These organisations require WordPress development services that integrate with existing business systems, scale with growth, and maintain compliance with regional regulations.
Working with businesses in Dublin has taught me that every market has unique characteristics. Local payment preferences, regulatory contexts, language expectations, and competitive dynamics all influence how I architect and deliver WordPress development solutions.
I build on battle-tested foundations: WordPress core for content management, ACF Pro for structured data, Yoast SEO for technical SEO automation, and Redis object caching for performance. Custom functionality lives in mu-plugins with proper namespacing and autoloading.
I keep delivery deliberately plain: written scope first, implementation second, verification always visible.
The most useful work usually starts with a narrow problem, not a broad redesign wish list. For WordPress development, I look for technical risks that can be proved and fixed: slow user journeys, fragile plugins, unclear content workflows, security exposure, poor search visibility, checkout friction, integration debt or release risk.
That keeps the page tied to WordPress development in Dublin. Related technologies are considered only when they affect the service outcome.
The useful outcome depends on the service, so I avoid generic guarantees. For WordPress development, I define the success signals before implementation: performance, stability, security posture, search visibility, conversion quality, editorial speed or integration reliability.
The final delivery should leave a clear audit trail: what changed, why it changed, how it was verified and which follow-up risks remain.
The value is direct senior engineering without agency theatre. You work from a written scope, visible trade-offs, measurable acceptance criteria and implementation notes that explain decisions in plain language.
For confidential projects, I do not invent public client stories. Instead, I show the method: technical diagnosis, risk mapping, delivery sequence, verification and anonymised lessons that can be reused safely.
An Irish WooCommerce build has its own texture, and custom WordPress development in Dublin often turns out to be shop work. Selling in euro with Irish VAT rules, shipping through An Post, DPD or Fastway with realistic delivery-cost logic, and handling post-Brexit friction for orders to and from the UK (customs data, duties messaging, split EU/UK catalogues) are the parts where template shops break first. Payment-wise the Irish market is straightforward but unforgiving: Stripe, the payment company founded by the Collison brothers from Limerick, dominates card processing for Irish online retail alongside PayPal, and a checkout that fails silently on a webhook loses real orders. I build the order flow so the shop’s order state follows the payment provider’s confirmation, not the browser redirect, and every integration is tested against sandbox environments before launch.
Beyond the checkout, the recurring Irish jobs are catalogue performance (attribute filtering that stays fast past a few thousand SKUs), B2B pricing rules for trade customers, and connecting WooCommerce to accounting software so the bookkeeper stops re-typing orders. As with everything on this page, the engagement ends with documentation and a handover, and pricing is an individual quote.
Security is not an add-on, it is built into every project from the first line of code. My WordPress development projects in Dublin include: hardened server configurations with restricted file permissions and disabled directory listing, Web Application Firewall rules tuned for WordPress-specific attack vectors, database query parameterisation that prevents SQL injection, output escaping that blocks cross-site scripting, nonce verification on all form submissions, and rate limiting on authentication endpoints. For clients in regulated industries, I implement ISO 27001-aligned controls, GDPR data protection measures, and documented security policies that satisfy audit requirements. My incident response process includes detection within 15 minutes, containment within 1 hour, and full post-mortem documentation within 48 hours.
Core Web Vitals are not just metrics, they directly impact search rankings and user experience. My WordPress development projects in Dublin are engineered to exceed Google’s performance thresholds:
I monitor these metrics continuously through Lighthouse CI in my deployment pipeline and real-user monitoring via web-vitals library. Any regression triggers an automatic alert and blocks deployment until resolved.
What is the first step for WordPress development in Dublin? The first step is a written review of the current state, business goal, constraints and measurable success criteria. I keep the scope tied to WordPress development.
How do you keep the project focused? Every recommendation is mapped back to the service on this page. Related platforms and frameworks are treated as context, not as a reason to change the topic.
What deliverable do I receive? You receive a practical implementation plan with priorities, risks, acceptance criteria and a clear sequence of work.
Can this be handled remotely? Yes. I work with written scope, milestones, preview links where relevant and asynchronous review. Calls are used only when they unblock decisions. Most Dublin engagements run fully remote in the same or an overlapping European time zone, with staging links replacing meetings for day-to-day review, and an on-site kickoff is possible for larger enterprise engagements when the stakeholder map warrants it.
How is success measured? Success is measured through agreed technical and business signals: performance, stability, search visibility, security posture, conversion, editorial speed or integration reliability, depending on the service.
This page stays focused on WordPress development. The technical work is scoped around the service named in the title: current-state review, risk map, implementation priorities, acceptance criteria, and post-launch verification for businesses in Dublin.
When another platform or framework appears during discovery, I treat it as project context, not as a reason to turn this page into a different service. The output remains a clear plan for WordPress development: what must be changed, what can stay, what should be measured, and what should be postponed.
A well-built website is only valuable if your target audience in Dublin can find it. My WordPress development projects include foundational SEO architecture that positions your business for local and organic search visibility:
SEO is not a post-launch afterthought, it is embedded in my architecture decisions from the first wireframe.
If your business in Dublin is considering custom WordPress development, send a written summary of the current stack, constraints and goal. I will review the context and return a practical next-step recommendation with assumptions, risks and acceptance criteria, and an individual quote once the scope is agreed.
Explore selected projects supporting our clients' success.
metal-meble.pl is a WordPress website for a company offering metal furniture and constructions, with a clear catalogue, fast contact path, and simple administration.
mochola.com is a modern e-commerce platform based on WooCommerce, which I developed as a programmer, specializing in the sale of car parts. The store is aime...
nehrebeccy.pl is a modern artistic agency that combines expertise in organising cultural events with a rich presentation of artistic offerings. The site was ...
How we approach AI citations, WooCommerce B2B modernization, and NIS2-aligned operational resilience on WordPress. These guides apply to every client location.
Local expertise: - Senior WordPress development for businesses in Dublin - Custom themes, plugins, Gutenberg block patterns and integrations - WordPress Coding Standards, accessibility and i18n built into the workflow Our team understands the Dublin market and tailors solutions to local business needs. The biggest advantage is combining technical quality with Dublin's local business context.
Let's discuss how we can bring top-tier performance to your project.
Schedule free consultation in DublinStay updated with the WordPress Developer community
Google retires the Content API for Shopping on 18 August 2026 and calls start returning 410 Gone. If your WooCommerce store feeds Merchant Center through the official plugin you are fine, but custom integrations must move to Merchant API.
AI agents now place WooCommerce orders server-side, so the browser pixels your reporting depends on never fire. Here is what breaks, why the Conversions API is not an automatic rescue, and how to instrument agent checkout properly.
We published @wppoland/woocommerce-mcp - a read-only Model Context Protocol server for WordPress and WooCommerce. Install from npm, wire Claude or Cursor, and let agents answer stock and order questions without write risk.
A YMYL diagnostic for WordPress sites: how to find fake stats, fabricated citations, duplicate AI pages, wrong dates, and invented team bios before they damage trust, compliance, or AI citations.
Our own Geoboard baseline showed Perplexity as the strongest engine and ChatGPT with zero presence across eight tracked prompts in the same run. Here is the mechanism behind that split, and what it means for procurement, evaluators, and agencies reporting AI visibility to clients.
More articles are available on /en/blog/
Custom themes built to WordPress Coding Standards, custom plugins, Gutenberg block patterns, headless and REST/GraphQL integrations, ACF and Meta Box-driven content models, and large refactors of legacy themes. The brief stays anchored to WordPress development; if a different stack would serve you better, I say so in writing rather than changing the topic.
Both. A new project usually starts with a custom block theme built on the editor APIs (theme.json, block patterns, block variations); inherited projects often need a focused refactor of the theme structure, template hierarchy and asset pipeline rather than a rewrite. The decision is made on cost-versus-debt grounds, not on what is more interesting to build.
For new builds the default is a block theme with full site editing, since that is where the WordPress editor is going. Classic PHP themes still make sense when an existing theme has heavy custom logic that is not worth porting, or when the editorial team works in a way that fits the classic editor better. The choice is documented as a written trade-off, not a religious decision.
If a feature is functional rather than presentational, it lives in a plugin so it survives a theme switch. Themes describe presentation and editorial structure; plugins host integrations, custom post types that outlive the theme, business logic, REST endpoints and admin tools. The boundary is set during the architecture step and recorded in the runbook.
Living documentation for editors and developers, code-review trails on every branch, a written architecture decision record for non-obvious choices, and a handover session at the end of the engagement. The project can then move to your team or to the optional maintenance retainer with the same documentation and the same SLA shape.
Strengthen your business with professional technical support in key areas of the WordPress ecosystem.
CrUX field-data audit with per-template LCP, INP, CLS attribution.
Core Web Vitals, caching, and faster delivery.
Stability, updates, and post-launch support.
Migration to Astro, Next.js, and headless WordPress.
Headless WordPress, Sanity, Strapi, and Contentful with Astro or Next.js.
Audit, hardening, and incident risk reduction.
How to optimize Interaction to Next Paint (INP) on WordPress sites. Practical fixes for the newest Core Web Vital metric that directly impacts Google rankings.
Compare the best image optimisation plugins for WordPress, configure WebP/AVIF delivery, extract critical CSS, and set up LiteSpeed Cache for maximum PageSpeed scores.
How we took a slow WooCommerce site from score 45 to 100. A technical deep dive into Speculation Rules, AVIF, and Critical CSS in 2026.
Over the past years, I've worked on over 80 different websites for companies, organizations, and agencies. I help with everything: from UI/UX design, through development, to security and maintenance.
Working Hours
Mon-Fri: 8:00-19:00 Sat-Sun: 10:00-19:00
CEST Time zone
Short project brief
Three short steps. You will receive a practical reply, usually within 48 working hours.
Starowiejska 16/2, 81-356 Gdynia, Poland
Limestone House 20 Drogheda Street, K32 FN34, Balbriggan, Dublin
44 Potterhill Perth, PH2 7EA
Holbergs gate 19, 0166 Oslo
Estrada da Luz 63, 1600-152 Lisboa
We begin with a free consultation where we define your business goals, technical requirements, and delivery constraints. After that, you receive a clear scope, timeline, and cost breakdown so expectations are aligned from day one. Delivery is handled in short iterations with regular progress updates and decision checkpoints. This keeps the project transparent, reduces risk, and gives you practical control over priorities and budget.
Pricing depends on scope, design depth, integrations, and the level of custom development needed. Details are available on the pricing page, and the final estimate is always based on your specific requirements.
Yes, we provide ongoing maintenance support after launch. It includes WordPress and plugin updates, monitored backups, security checks, and incident response when something breaks. We also handle small continuous improvements so your site evolves instead of freezing after go-live. This approach protects performance, improves stability, and lowers the cost of unexpected downtime.
Project length depends on complexity, content readiness, and third-party integrations. A simple landing page is typically delivered in 1-2 weeks, a business site with performance optimisation usually takes 3-6 weeks, and e-commerce projects often need 6-12 weeks. We split the timeline into clear milestones so you always know what is being built and when reviews happen. If scope changes, we update the plan transparently so deadlines and costs remain predictable.
